Jessup Beauty is a Hong Kong-born beauty brand established in 2013 by Daniel and his wife Jessie. The name Jessup was inspired by Jessie and the founders’ vision for elevated, empowering beauty. From the beginning, the brand’s mission has been to make high-quality professional makeup tools accessible and affordable for everyone — from makeup artists and beauty enthusiasts to everyday users.

At the core of Jessup’s philosophy is a commitment to craftsmanship and innovation. The brand started with expertly designed makeup brushes and continues to expand its range of cosmetic tools and accessories. Each product is carefully developed to deliver professional performance while remaining budget-friendly, helping users feel confident and supported in expressing their individual beauty.

Jessup believes sustainability is more than a trend — it’s a value rooted in responsible production and mindful sourcing. The brand continually explores ways to reduce its environmental impact while maintaining quality and reliability.

Over the years, Jessup has grown into a global presence, with products available through major e-commerce platforms and distributors in hundreds of countries. The brand’s product lineup includes makeup brushes, sponges, brush cleaners, storage solutions, false eyelashes, and more, all designed to meet the diverse needs of makeup lovers around the world.

Guided by a team dedicated to quality, creativity, and service, Jessup Beauty continues to offer innovative cosmetic solutions that help individuals look and feel their best.